solutions Seidur – training plans by world star coaches

Khalid Khannouchi

individualized, optimized, adaptive star coach training plans

Ellida takes all available historical training data, analyzes the athlete’s individual response patterns to build a digital twin, and then we use our physiological expertise in conjunction with AI tools to simulate results for a wide variety of training variations, identifying the fully individualized, optimal training plan for each athlete. Ellida adapts to each individual’s unique situation, including the number of days they want to train per week, how many weeks are left to their goal, and their general experience level.”

While Ellida offers the athlete the choice of what style of plan they would like – focus on threshold, high intensity, long and slow, or a balance of them all – Seidur goes even further. It delivers a training plan that mimics the personal philosophy and style of a specific, real coach. That may be an elite coach or a local star coach that a particular svexa client wants to offer to athletes.

Our first star coach Seidur is Khalid Khannouchi,  former world record holder for the marathon and 20 km road race distances. Khalid holds the American record for the marathon, and is an Ambassador for the Bank of America Chicago Marathon, which he has won 4 times. He is one of only 6 men to break the marathon world record more than once.

Each of our Seidurs goes through an extensive collaboration with svexa’s team to ensure we’re delivering closely on their philosophy. We’ll continue to add more in running and other sports over time.

take a look at how it works


As well as selecting their personal training goals and connecting their training devices, each athlete chooses the particular Seidur coach that drive their training plan


Our Ellida algorithms perform thousands of simulations to determine the best specific plan for each athlete, bounded by the principles and choices of the Seidur coach.

Ellida outputs a detailed, customized training plan. This will adapt day to day based on real training performance, and everything else happening in your life, like sleep, nutrition and stress level. Ellida and Seidur are available as a licensable algorithm / API product for clients in sports tech and related sectors

Ask for customized solutions

We believe that we can help you. Just tell us what you need and we’ll tailor the optimal solution!

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